Anastasia | Case

Stage Entertainment

It was very exciting to join Stage Entertainment in their efforts to bring the charming musicalANASTASIA” (ANASTASIA, EL MUSICAL) to Madrid.

THE CHALLENGE: Directing an actress in a 360-degree chroma stage using REAL-TIME VFX. Meanwhile, in Madrid we could preview the outcome with final quality in real time, as if it was integrated in the 3D location. The post-production house in New York was able to monitor the shooting remotely.  

THE OUTCOME? A captivating commercial that was coordinated live with The Artery, the Wes Anderson prestigious post-production studio based in New York, as well as a campaign billboard that portrayed the original background art used in Broadway.

SPECIAL SHOUT-OUT TO: Antonio Terrón, the photographer who made the process easy and flawless. 

STILL GRATEFUL FOR: The chance to experience how film’s magic can transform a green chroma into the Alexandre III Bridge and to see Anastasia effortlessly walk from Moscow’s Red Square to Paris.

Cartel del musical de Anastasia (Disney), diseñado y elaborado por Enri Mür Studio y producido por Stage Entertainment.
Cartel del musical de Anastasia (Disney), diseñado y elaborado por Enri Mür Studio y producido por Stage Entertainment.
TV spot creado por Enri Mür junto a JJ Torres para Anastasia, el musical una producción de Stage Entertainment.
TV spot creado por Enri Mür junto a JJ Torres para Anastasia, el musical una producción de Stage Entertainment.
TV spot creado por Enri Mür junto a JJ Torres para Anastasia, el musical una producción de Stage Entertainment.
TV spot creado por Enri Mür junto a JJ Torres para Anastasia, el musical una producción de Stage Entertainment.
TV spot creado por Enri Mür junto a JJ Torres para Anastasia, el musical una producción de Stage Entertainment.